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No 4(44) (2020)

Full Issue

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Table of Contents

The Use of Linguistic and Semiotic Analysis in Media Discourse Studies
N. Varekh
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3-7
The «Dzerkalo Tyzhnia. Ukraine» Weekly as a Social and Cultural Phenomenon: Thematic Range and Semantic Content of Historical and Cultural Information Materials
A. Madey
PDF (Українська)
8-13
Ritualization of Public Relations Communications in Postmodern Society: Theoretical Aspect
N. Mantulo
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14-19
Archetypic Symbol as a Structural-Semantic Phenomenon in Modern Media Discourse
G. Mykytiv
PDF (Українська)
20-25
Coverage of the Features of Russia’s Hybrid War Against Ukraine on the Pages of the «Universum» Magazine (1993–2020)
V. Romanchuk
PDF (Українська)
26-34
SPANISH BOOK IN THE FOCUS OF UKRAINIAN TELEVISION (ON THE EXAMPLE OF «1+1» TV CHANNEL)
A. Bessarab
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35-41
Homogenization of Content in Media Representations of Belarusian Events: the Experience of the European Media
M. Butyrina, Yu. Garkavenko
PDF (Українська)
42-48
Longread: the Specific of Presenting Materials in the Ukrainian Media
T. Vasyliuk
PDF (Українська)
49-55
Social Narratives in Modern Ukrainian Political Caricature
G. Volynets, S. Albinovska
PDF (Українська)
56-64
Convergence of an Audio Image as an Important Aspect of Communicative Efficiency (the Case of «Same Tam» Radio Program, NV Radio)
H. Skurtul
PDF (Українська)
65-71
Transformation of Advertising in the Context of the Development of Digital Technologies
V. Berezenko
PDF (Українська)
72-78
Implementation of Analytical and Prognostic Function by the Social Institution of PR
R. Kerimov
PDF (Українська)
79-85
Professional Communication of Investigative Gournalists on Modern Online Platforms
T. Sashchuk
PDF (Українська)
86-97
INTERNET-COMMUNICATION AS KEY PARAMETERS OF MEDIA INDUSTRY FORMATION
I. Pohrebniak
PDF (Українська)
98-104
Addiction Formation and Habits Formation as a Result of the Effects of Influence Technologies on Digital Media Users
O. Sytnyk
PDF (Українська)
105-110
Mediatization in the Context of Professional Becoming of Future Media Specialists: Analytical and Prognostic Aspect
A. Lisnevska, Y. Fruktova
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111-119
The Phenomenon of Mythologizing Serial Production: Sociological Interpretations
N. Hlebova
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120-125
Discourse of Postcolonialism by E. Said, E. Cesar, L. Sengora, F. Fanon in Theoretical and Sociological Reflection of the External Influence of the West
E. Gugnin
PDF (Українська)
126-132
Library in the Socio-Cultural Space of Polyethnic OTG: on Conceptualization of Sociological Research
Z. Ibrahimova
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133-139
Political Efficiency of Personality as an Indicator of the Specificity of its Political Participation and Political Behavior: Sociological Aspect
V. Poltorak, Ya. Zoska, A. Stadnyk
PDF (Українська)
140-148